Health & Fitness
'New Media' and Buying or Selling Homes
Local Real Estate Agent Evan Walsh describes how "New Media" can help you buy or sell a home.
Hi Everyone,
My name is Evan Walsh, member of The Walsh Team and Real Estate Agent for William Raveis Real Estate in Wellesley. Besides being an agent, I am also completely emmersed in Social Media Marketing (Facebook, Twitter, Linked-in, etc.), website building and blogging, both for my own website as well as other local sites including Dover-Sherborn Patch, Medfield PatchWellesley Patch and Westwood Patch.
In today's real estate game, with interest rates fluctuating, buyer confidence wavering and sellers still trying to maximize profits on the sale of their home - it can no longer be "business as usual." You can't expect to reach today's modern buyers by advertising in the newspaper or by sending out mailers to other neighbors in the area. Today it's about getting more exposure and bang for your buck. Home buyers and home sellers want instant access to high quality photos, videos featuring the property on youtube, virtual tours with interactive floor-plans and anything else that is going to showcase the property way beyond some local print media.
Find out what's happening in Medfieldwith free, real-time updates from Patch.
Now I'm not saying there isn't a place for traditional media - it's a great way for "the agent" to brand him or herself, but it doesn't reach today's tech savvy buyer and it does little to get "mass exposure" for the seller.
In order to get maximum exposure, today's "successful" realtor needs an incredibly strong web presence. Ask your agent if they have their own personal website. Also make sure to ask them about Facebook, twitter, linked-in and blogging.
Find out what's happening in Medfieldwith free, real-time updates from Patch.
Each one is a neccessity and intergral part of our day-to-day business. It's one of the main reasons we have averaged 30 transactions a year and over $150,000,000 in sales for the past six years.
So whether you're buying or selling real estate, make sure you are working with someone who is "connected." You shouldn't have to wait all day for a call-back and e-mails and texts should be instant and common practice. In a volatile market you need to know that even when your agent is sleeping, he or she is still working for you.
