Community Corner

New Owner of Former Lord's Says He Will Work with Town Regarding Neon Sign

Owner Greg Salvatore says he doesn't plan to get rid of the sign or throw it away, he wants to work with the town to preserve it.

 

The owner of the former Lord's Department Store says he plans to work cooperatively with the town to save the neon sign that sat above the front door for the majority of time the store was in business (1940-2013). 

"We understand the sign has some significance to some people in town...We're not adverse to anything at this point," said Greg Salvatore, principal of Salvatore Capital Partners and Medfield Main Street LLC which bought Lord's Department Store in December. 

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The fate of the iconic sign will remain unclear until Salvatore selects a tenant. 

Editor's Note: Be sure to take our unscientific poll telling organizers if you want to save the sign. 

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"We're certainly not going to get rid of it or throw it away or anything, we would never do that," he said. 

While he could not talk specifics, he did say that he is talking to a few tenants who might be interested in the former Lord's building. A couple of those tenants are interested in renting the entire space (not dividing it into smaller businesses) and one of those tenants has talked about moving the sign inside and incorporating it into their motiffe. 

While Salvatore is willing to work with the town, he said any new tenant would want their own recognition on the outside of the building but he would work with them and the town to resolve the issue. 

"I'm sure that there's an easy way to do that," he said, noting the design engineers could come up with a solution. 

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Related Stories

  • Lord's Sign: To Save or Not to Save -- Voters at tonight's Town Meeting will be asked to set aside $5,000 in the town budget to pay for the conversion of the sign from neon to LED and subsequent costs associated with preserving, and possibly relocating, the sign. A group has been organized to raise money to offset those costs; their intent is to raise enough private funds to cover the cost of the project. 


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